Outside of our day job as a rockstar digital marketing company, GreenCup Digital is also a small, women-owned business with all the inner workings and components of any other small business. We organically understand the complexities of small business ownership and recognize your day-to-day responsibilities don’t stop at digital marketing. That’s why we invest time into developing business tips, blog posts, and resources for all areas of business, including how to engage with your customers, battle current events and seasonal pitfalls and gain new customers in creative ways. Check out our favorite business tips in the blog posts below and if you’re looking for more small business insight, don’t hesitate to connect with us here to learn how we can help.
Marketing Strategies to Avoid During the Holidays
The holidays are a magical time, full of excitement, family, and festivity. But for businesses, the holiday season can also...
Is Digital Marketing a skill?
In a world where the digital landscape changes faster than your favorite playlist, understanding digital marketing skill isn't...
Why Site Speed Matters: Tips to Keep Your Website Snappy and Engaging
We’ve all suffered through the Pinwheel of Death (or, Blue Circle of Death, for you PC folks) waiting for a website to load....
How to Use Digital Marketing During the Slow Season
Digital marketing is fun when those Instagram likes are piling up, website traffic is sky-high, and you’ve got a line of...
How to Deal with Burnout: Tips from the GreenCup Team
As a small business owner, you’re probably juggling a hundred (at a minimum) different projects and tasks at any given time....
SEO Made Easy: Building a Website Like You Build a Business
For many small business leaders, SEO can feel like the black box of digital marketing that requires specialized training and...
Designing For Accessibility
Ever scoured the internet for something important? Maybe you’re looking for health information, a refrigerator part, or a nearby...
Benefits of Working With a Digital Marketing Agency
Business owners regularly face difficult decisions with far-reaching results. The role leaves little time for guesswork and...
2023 Social Media Trends
Remember the days of using social media to share baby pictures or vacation photos with your friends? In today's world, social...
5 Things I’ve Learned As An Entrepreneur
Five years ago, I said goodbye to my traditional corporate job and began my own digital marketing business helping small...
Sharing The Love: Digital Customer Appreciation
Digital customer appreciation is the best compliment! Nothing compares to the excitement small business owners feel when we...
Branding In The Wild
Most of us enjoy watching the futuristic fantasies displayed in movies like The Minority Report and Wall-E...worlds filled with...
How To Announce A New Website
You’ve spent months dreaming up a new website, several more months approving concepts, and expertly critiquing content, now the...
How To Successfully Post On Social Media During The Holidays [+ Free Graphics To Get You Started]
When the holiday season arrives, the air changes. Can you feel it too? Even with below-freezing temperatures outside, it feels...
Your Facebook Page Is Not A Website
Why a Business Website Is Vital in Today’s Digital World Have you ever Googled a business during a moment of panic, trying to...
Why Online Reviews Are So Important For Your Business
What’s the very first thing you do when searching for a new restaurant, shop, or service? You head online! Our brains...
How to Get Your Website Ready For Holiday Sales
If the 2021 holiday shopping season is anything like 2020, we know that experts will continue to predict record e-commerce...
3 Surprising Ways to Focus on Your Digital Strategy (even when you’re too busy)
We know more than anyone that business owners wear many hats, which makes complete sense because, ultimately, you are...