Ahh, the mysteries of the search engine optimization world. As if business ownership wasn’t complicated enough, small business owners are also challenged to understand ever-changing algorithms, competitive Google rankings, and meta descriptions. But never fear…the GreenCup Digital marketing blog is here! With years of search engine optimization experience and a diverse set of tools and SEO services at our disposal, our SEO blog posts are designed to give you a leg-up in the race to the top. We keep our eyes and ears glued to the latest in SEO and share our findings in digestible, comprehensive tips here on our SEO blog. Check out our posts for the latest and greatest in search engine optimization – and don’t forget to check back regularly for new tips designed specifically for small business owners.
Marketing Doesn’t Have to Be a Horror Movie
Picture this: It's late at night, the wind is howling outside, and you're hunched over your desk, feeling that familiar pit in...
How to Optimize a Blog for SEO: 4 Steps to Success
For businesses big and small, a highly visible online presence is foundational to attracting new customers, and SEO is the core...
SEO Made Easy: Building a Website Like You Build a Business
For many small business leaders, SEO can feel like the black box of digital marketing that requires specialized training and...
Why Keyword Research is Vital for Digital Marketing Success
Keyword research is an essential aspect of content marketing that helps businesses identify the most relevant keywords to target...
GA4 Digital Marketing Data Preservation
One of the best ways to strengthen your small business’ digital marketing success is through consistent, thoughtful analysis of...
Feeding Your SEO Strategy: SEO Terminology Defined
As a business owner, you naturally strive to satisfy your customers’ hunger for your products or services through a robust...
Google Analytics 4 (GA4) Transition
Ready to take your digital data power to the next level? Google Analytics 4 (GA4) is Google’s next generation of digital...
PPC Explained
Are you looking for new ways to increase online sales for your business? How about generating new leads to sell more of your...
Small Business SEO 101
Now that you have a polished, professional small business website, it’s time to drive some eyes to all your hard work. Search...
Google’s 2021 Year in Search and What It Means for Your Business
As a small business owner looking to develop new content, Google’s Year In Search is a hot spot for fresh ideas to help you...
A Simple Guide To Using Yoast SEO
So you have a new website for your business, and you know that your page needs to appear on page one of Google to be successful....
Core Website Vitals: LCP, FID & CLS
Another year, another Google algorithm change. In 2021, Google announced a new ranking factor summarized as Core Website...
Three Ways To Increase Organic Search Traffic
Every business will benefit from strong organic search traffic. We’ll let that line sink in as you put your wallet back into...
What Is An SEO Audit?
Most marketing directors and small business owners can agree search engine optimization (SEO) is essential, but they struggle to...
13 Local Business Directories with the Highest Domain Authority
The below business directories have a 90-100 domain authority (DA). Domain authority is used to analyze your website to...
Easy Tools To Optimize Your Photos
All too often, business owners come to us stressed about their website’s performance, aka a slow loading site. After you’ve...
Directory Submissions To Help Boost Your SEO Traffic
Directories are a source for your local business to get found online. One of the best ways to increase your Search Engine...
THE MYSTERIES OF SEO
Most business owners who have a website know they need to be found in Google to get customers. Some business owners know that...