Q1 Is in the Books—Now What?
Q1 is officially wrapped, which means it’s time to check if you’re on track with your quarterly goal —not just where you hope to be, but where you actually stand. A quarterly check-in helps you assess progress, overcome roadblocks, and ensure your strategy is still moving in the right direction.
And if you’re even a little type A (same), you’re not just here for the vibes—you’re here for results. Because goals don’t track themselves, and wishful thinking won’t move the needle.
In this guide, we’ll walk through what to review, where to pivot, and how to step into Q2 with confidence, clarity, and maybe even a little swagger.
Is Your Quarterly Goal on Track?
Let’s start with the big ones: revisit those shiny Q1 goals and annual KPIs.
Which Quarterly Goal Is Thriving?
Time to take a moment and brag a little. What worked? What made you fist-pump in the middle of a Tuesday meeting? Spotlight the wins and get curious about why they worked. Ask yourself:
- How are we pacing toward our annual goals?
- What Q1 goals did we crush?
- How can we keep that momentum rolling?
What’s Struggling to Take Root & Stay On Track?
Now, deep breath—let’s talk about the mood killers. What just didn’t land? What gave a firm “it’s not you, it’s me” feeling?
- What goals didn’t make it past the sprouting stage?
- Why didn’t they work?
- What’s the smarter move for Q2?
Reset and Replant Your Quaterly Goals
Sometimes, goals just need a little replanting. If it’s not working, don’t double down out of pride—acknowledge, pivot, and move on.
Ask yourself:
- What do we want to achieve next?
- Why does it matter?
- What’s our plan to actually make it happen?
Spoiler: No one gets a prize for sticking to a plan that’s not working. Strategic flexibility > stubborn follow-through.
Stay On Track With The Metrics That Matter
Think of your data as your business garden’s fertilizer (the good kind, not the kind that hits the fan). KPIs and performance metrics show you what’s blooming—and what’s barely hanging on.
This quarter, dig into your data to find:
- Market Movement: Are trends shifting? Are your people still your people?
- Buyer Behavior: Who’s engaging, clicking, or ghosting? (It’s fine. Everything’s fine…we’ve all been there.)
- Operational Flow: What’s efficient? What’s… hmmm….not-so-much?
Small wins—like better open rates or smoother workflows—are like spring’s first buds. It’s not huge yet, but there are significant signs of growth.
Bottom line? Your numbers are trying to tell you something. Listen closely, tweak accordingly, and keep your strategy blooming.
Quarterly Goal Mindset Check: How Do You Feel?
Quarterly reviews aren’t just spreadsheets and KPIs. They’re also about vibes—yes, we said it.
Are you (and your team) feeling refreshed, focused, and ready to go? Or is everyone running on caffeine and chaos? (No judgment—we run on caffeine too, just not the chaos.) Either way, it’s worth a check-in.
Quarterly reviews can build a culture of accountability without sounding like a corporate robot. They set clear goals, encourage ownership, and keep everyone rowing in the same direction—preferably not upstream without a paddle.
Take a beat to reflect:
- What’s energizing us right now?
- Where are we stuck?
- What support or clarity do we need to move forward?
Think of this as your mindset maintenance. A team with clarity and drive is unstoppable. A team that’s burnt out? Not so much.
Ready for Q2? Let’s Go
You’ve done the reflecting, the reviewing, and the real-talk. Now it’s time to turn that insight into action.
And hey—if you’re curious about your personal marketing ethos, we’ve got something for you:
Take the “What Kind of Digital Marketer Are You?” Quiz: Uncover your strengths, get a fresh perspective, and maybe even have a little fun while you’re at it!
Q1 gave you the data. It gave you wins (and probably a few facepalms). But most importantly, it gave you a starting point.
Now’s your chance to reset, refocus, and roll into Q2 with your strategy sharpened and your mindset in check.
Because growth doesn’t just happen; it’s planted, watered, pruned, and tracked—quarter by quarter. So grab your garden gloves (or, you know, all your pretty spreadsheets) and get to it.
You’ve got this!