by Will Libby | Aug 2, 2024 | Business Tips, Marketing, Small Business Marketing
Digital marketing is fun when those Instagram likes are piling up, website traffic is sky-high, and you’ve got a line of customers out the door! When the slow season hits, though, and engagement is harder to come by, it can be hard to find the motivation to write...
by Will Libby | May 10, 2024 | Business Tips
As a small business owner, you’re probably juggling a hundred (at a minimum) different projects and tasks at any given time. Even though it feels like you have to be “on” 24/7 to keep everything afloat, the reality is that rest is an essential part of being successful...
by Will Libby | Jan 18, 2024 | Small Business Marketing
With all the work that goes into building a business (and then keeping it running), it’s hard to find the time to become a digital marketing expert on top of already being your industry expert. Thankfully, the GreenCup team is full of skilled professionals who always...
by Anne DiVitto | Sep 8, 2023 | Social Media
In the ever-evolving world of digital marketing, two powerful strategies have emerged as game-changers: social media marketing and influencer marketing. While they may seem similar, it’s essential to remember there are some marked differences between the two. In...
by Chloe Calcote | May 23, 2023 | SEO
Keyword research is an essential aspect of content marketing that helps businesses identify the most relevant keywords to target with their content. It plays a crucial role in various aspects of digital marketing, including SEO, social media marketing, web...
