by Will Libby | May 10, 2024 | Business Tips
As a small business owner, you’re probably juggling a hundred (at a minimum) different projects and tasks at any given time. Even though it feels like you have to be “on” 24/7 to keep everything afloat, the reality is that rest is an essential part of being successful...
by Will Libby | Jan 18, 2024 | Small Business Marketing
With all the work that goes into building a business (and then keeping it running), it’s hard to find the time to become a digital marketing expert on top of already being your industry expert. Thankfully, the GreenCup team is full of skilled professionals who always...
by Anne DiVitto | Sep 8, 2023 | Social Media
In the ever-evolving world of digital marketing, two powerful strategies have emerged as game-changers: social media marketing and influencer marketing. While they may seem similar, it’s essential to remember there are some marked differences between the two. In...
by Chloe Calcote | May 23, 2023 | SEO
Keyword research is an essential aspect of content marketing that helps businesses identify the most relevant keywords to target with their content. It plays a crucial role in various aspects of digital marketing, including SEO, social media marketing, web...
by Anne DiVitto | Dec 28, 2022 | Business Tips, Small Business Marketing, Social Media
Remember the days of using social media to share baby pictures or vacation photos with your friends? In today’s world, social media is much more than that, and as we look into 2023, the social media economy will expand even further. Social media is a space for...
