by Joanna Chulick | Mar 9, 2022 | Business Tips
Five years ago, I said goodbye to my traditional corporate job and began my own digital marketing business helping small business owners and entrepreneurs with their online digital presence. I can’t believe it’s only been five years…I can barely remember what life was...
by Jen Buck | Dec 22, 2021 | Branding, Business Tips
Most of us enjoy watching the futuristic fantasies displayed in movies like The Minority Report and Wall-E…worlds filled with personalized advertisements on huge pop-up screens that shout at people as they walk by, capturing the attention of everyone within 100...
by Kendra Higgins | Dec 17, 2021 | Business Tips, Marketing, Website Development
You’ve spent months dreaming up a new website, several more months approving concepts, and expertly critiquing content, now the moment has come…launch day! With a new website comes a promotional benefit. It’s the opportunity to “toot your own horn,” as they say. So...
by Kendra Higgins | Dec 3, 2021 | Business Tips, Social Media
When the holiday season arrives, the air changes. Can you feel it too? Even with below-freezing temperatures outside, it feels warmer. People smile at you in passing and offer generous acts of kindness to their communities. That same feeling can be applied to your...
by Kendra Higgins | Nov 23, 2021 | Marketing
What Is UTM? UTM tracking can sound like a foreign language, especially when we tell you “UTM” stands for “Urchin Tracking Module.” Sometimes you’ll also hear it referred to as UTM codes or UTM parameters. These codes laid the groundwork for Google Analytics today,...