by Jen Buck | Apr 21, 2022 | Content Writing, Small Business Marketing
Great content sits at the heart of every successful small business digital marketing strategy. The words you use on your website, in social media posts, and through email marketing have the power to transform captions into cash and lines of text into sales. The...
by Jen Buck | Mar 25, 2022 | SEO, Small Business Marketing
Now that you have a polished, professional small business website, it’s time to drive some eyes to all your hard work. Search engine optimization, or SEO, is a way to format your website so search engines like Google can read your site, understand your content, and...
by Kendra Higgins | Mar 4, 2022 | Marketing
Every type of business can benefit from digital marketing. It’s a bold statement, but it’s also a true statement. Digital marketing is your online effort to capture the attention (and hopefully sale) through various digital channels, both free and paid. Digital...
by Jen Buck | Jan 22, 2022 | Marketing
Some of us can recall the ‘90’s with clarity: mobile phones the size of toasters, well-memorized phone numbers, and the distinct sounds of AOL’s dialup, chat rooms, and mail alerts. It was an age before constant connectivity and visibility. To sell your products and...
by Kendra Higgins | Jan 10, 2022 | Content Writing, SEO
As a small business owner looking to develop new content, Google’s Year In Search is a hot spot for fresh ideas to help you drive search engine optimization (SEO) and take advantage of trending keywords. Every year Google releases this list highlighting the words and...
