by Anne DiVitto | Jan 26, 2021 | Marketing
Now that the unpredictable year of 2020 is finally in the rearview, it’s time to look ahead to the new year with what we can expect to see in marketing trends these coming months. The year proved that while you must keep up with technological advances, you must also...
by Anne DiVitto | Jan 14, 2021 | Marketing
Do you know who your ideal customer is? Before you say, “I serve anyone and everyone!”… REALLY think about your answer. Finding and Reaching your Target Customer Having a clear concept of who your customer is will impact every part of your marketing and sales...
by Anne DiVitto | Aug 27, 2020 | Social Media
Advertising your business doesn’t look the same these days! It used to be that you could advertise your business and offerings using television, radio, and even online ads to get the attention you needed to be successful. Nowadays, however, just advertising may not...
by Anne DiVitto | Mar 24, 2020 | Business Tips, COVID
Wow… No doubt, things feel uncertain right now. Most of us have been ordered to work from home, laid off, or at a minimum, we are all doing things differently right now! No matter how long this crisis lasts, one thing is for sure – it’s time to prepare...
by Chuck Warren | Mar 15, 2019 | Social Media
Marketing strategies have gone through dramatic changes in the last 10 years, and especially in the last few alone. The rising influence of Internet advertising changed the face of marketing forever, unseating television and newspapers as the primary outlets for...